Transforming Everyday Products into Lifestyle Icons through Product Photography

I connect customers with beautiful and useful products through brand and product photography. Sometimes that means I photograph beautiful candles or delicious chocolates. Sometimes it means I photograph things that we all need, but don’t think of as beautiful, like toilet paper and Band-Aids 😅 But all of this is with the desired end result of connecting customers with brands and products that they need in their lives.

One of the projects that I recently got to work on was for Johnson and Johnson’s iconic Band-Aid products. They requested the imagery to, “Show professional looking but real-life scenarios of people applying/using, packing, and holding Band-Aids in various settings through lifestyle images.” Their target audience? Active Millennials and parents of kids aged 2-12. They also requested a mix of close-ups and wide shots in a variety of locations and scenarios, especially focusing on packing the product, using the product, holding the product, and interacting with it in general.

The brand loved the gallery I delivered so much that they asked for more images but with the French side of the packaging visible instead! The best sort of feedback to get as a content creator 🤗

Without further ado, here are my favorite 15 images from my product photoshoot with Band-Aid! Which brand image is your favorite?